A Taxi for Email alternative without the syntax.
Your developer marks the editable parts of your HTML with one attribute, and your marketers build every campaign by filling in fields. Reviewers sign off on the same email before the HTML goes to your ESP.
Send us one of your Taxi emails when you book and we'll rebuild it before the call.
The autumn edit is here
Waxed jackets, wool layers and trail boots for the wet months.
Why teams look for a Taxi alternative
Taxi does a lot, and plenty of teams are happy on it. When a team looks elsewhere, it's usually for one of these reasons.
We used to wait three to five days for dev to update our email templates. Now my team builds campaigns in an afternoon. Same custom designs, zero technical dependency.
Modular Mail and Taxi for Email at a glance
| What | Taxi for Email | Modular Mail |
|---|---|---|
| Template markup | HTML with Taxi Syntax tags, such as <editable> | HTML with one attribute, data-mm. Labels and rules are set in the app's form builder. |
| Building a campaign | Editors pick modules and fill in content | Marketers add modules, drag them into order and fill in fields |
| Review and sign-off | Approval within the app | Comments on the email or one part of it, and approval on record |
| Getting it to your ESP | Direct connectors to more than twenty ESPs, or HTML export | Copy HTML or Download, for any ESP |
| Inbox previews | Litmus sync built in | Test sends from the editor, and your own testing tool for the rest |
| Translation | Built in, with a translator role | Not built in |
| Pricing | On request | Published on our pricing page |
| Setup help | Taxi Concierge | Onboarding on every plan, including template conversion |
Taxi for Email details are from its public website, checked in October 2026. Modular Mail isn't affiliated with Taxi for Email.
What moving from Taxi looks like
Template conversion is part of onboarding on every plan. We scope it with you at kickoff, and your developer or agency can do as much of it as they like.
When to stay with Taxi, and when to switch
Taxi is the better fit if
- You push campaigns into your ESP through a direct connector
- You send the same campaign in several languages
- You want Litmus previews inside the editor
Modular Mail is the better fit if
- You want templates in plain HTML, marked with one attribute
- You already copy or upload HTML into your ESP
- You'd like template setup done with you as part of onboarding
- You want to see the price before the first call
Can you convert our Taxi templates?
Yes. Template conversion is part of onboarding: we, your agency or your developer rebuild each module from your HTML and mark the editable parts with data-mm. Taxi Syntax doesn't carry over, and we scope the work with you at kickoff.
Will our emails look different?
No. The template is your HTML with the editable parts marked, so the design stays as it was built.
Does Modular Mail connect to our ESP the way Taxi does?
There's no connector. You copy or download the HTML and paste or upload it into your ESP, which works with any platform that accepts HTML.
What about Litmus previews?
Send a test to your inbox from the editor. For previews across email clients, run the exported HTML through Litmus or Email on Acid as you do now.
How much does Modular Mail cost?
Starter is £149 a month for 2 editors, Team is £360 a month for 10, and Enterprise starts at £10,000 a year. Reviewers are free on every plan. See pricing
Is Modular Mail also an alternative to Stensul, Knak or Dyspatch?
Yes, for the same kind of team: one that wants templates marketers can't break. The differences on this page apply to them too.
See one of your Taxi emails in Modular Mail.
Send us a recent campaign and we'll rebuild it as a Modular Mail template before the call, so you can judge the editor on your own design.